Adult SEO (Search Engine Optimization) is necessary to increase the reach of any website. It doesn’t matter if you run a blog or a video-sharing website. If you want to increase the reach of your posts or videos, you must do proper SEO for your porn websites.
Since competition in the porn industry is at an all-time high, simply sharing adult content daily and staying active won’t bring better results. You have to ensure that your videos and content appear on search engines’ top results. This can be done in multiple ways; some are good SEO practices, and some are bad. We’ll cover all the possible methods to better your SEO for adult websites.
Now learn more about how to do SEO in the adult niche!
Why Is SEO Important for an Adult Site?
The greatest objectives of SEO are to bring organic traffic to a site, post, or video and to increase search engine traffic.
There are two types of traffic you can get from search engines. One is paid traffic, and the other is organic traffic. Every time you search for something on Google, if you see a small “Ad” icon with the search results, that is paid traffic. This brings many new and potential viewers to your website, and you’ll keep getting traffic as long as your ad is on the top. However, you’ll stop getting traffic when that ad disappears, and a post with better adult SEO techniques takes the first spot.
Organic traffic comes when your post or webpage appears as a search result without paying for it. In that case, your post or website in search results won’t have the “Ad” icon on the side.
Reaching the top of search results without ads might take time, but with proper SEO techniques, you can get there. The best part of doing adult website SEO to take your site to the top is that once it gets there, it will most likely stay there for a long time.
All webpages, or websites, including adult sites, require proper SEO techniques to make their position in the top searches on SERP. For porn sites, SEO is especially crucial because of the industry’s tough competition. Every day millions of porn videos are updated on every porn website, and every uploader is gunning for the top.
Best SEO Techniques for Adult Websites
You can handle your site’s SEO yourself or get adult SEO services. We recommend doing it yourself, especially in the beginning, as the porn niche is less saturated than other niches. Most of its users are above 21, and its users are largely men.
Keep in mind that there are a lot of famous adult websites, but most of their uploaders don’t do SEO properly. So, you have a good chance of taking your content to the top and keeping it there. However, taking the place of a porn giant might not be easy, so here is what you must do to improve your adult SEO. We’ll start from scratch.
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A Relevant Domain Name and Extension
This is the hardest step in adult SEO because it can significantly impact your website’s reach. Try finding a small domain name; see how “ Pornhub.com” is only one keyword and not “Sexypornhubvideos.”
The shorter your domain name is, the more chances it has to reach the top. Furthermore, you can easily find a catchy title in a small keyword. For example, see how “XVideos” covered the popular search term “XXX videos” in a tiny name. We can’t suggest names for your adult sites, but you can search on hosting sites like NameCheap or Hostgator to find one.
After deciding on the domain name, you must get a .com extension. All the popular adult sites have .com in their name, giving them easy visibility. You can get domain names with the .org extension, but Google and other search engines won’t recognize them easily. If you want your adult site to gain quick attention, get it with a .com extension.
Change Your Permalinks
This is a common mistake that most newbies make; your permalink must be small and precise. By default, it is set to “Plain,” which is www.yourpornsite.com/?=11234
, showing the webpage ID instead of the keyword. Since your keywords are essential to get traffic, not having them in your URL is a huge drawback.
The first thing after setting up your website is to change your permalink. Choose a custom permalink like www.yourpornsite.com/%postname%/
. This will change your URL or permalink to something like www.
.yourpornsite
.com/hot-burnett-doggy-style
Now, your URL has the keyword “doggy style,” making it easier for your post to reach those searching for this particular keyword.
Target Less Keywords
Choose your target keywords and add them to every post you upload. You can use tools like Semrush, SurferSEO, Ahrefs or Ubersuggest to find the relevant keywords to target, or you can get help from an adult SEO expert to help you find the right keywords.
The catch here is to target as few keywords as possible in the initial stages. Choose keywords like “anal sex” or “best blowjob,” and write content relevant to these keywords. Once you start getting traffic from these keywords, start targeting others.
Since you will mainly post text content, images and videos, your target keyword must be in the title, description, and even the video/image alt text. If your website is a total video-sharing platform that doesn’t require an image, you don’t need featured images. Otherwise, if you use WordPress for your website, you must add the target keyword in the alt text of the featured image.
Choose Long Tail Keywords
While choosing fewer keywords is important, you must choose long tail keywords. Common keywords like “sex” or “sex videos” will not bring good results, as many porn giants are already sitting on the top.
You must target keywords like “homemade kitchen sex” or “couple having sex at the beach,” or you can put yourself in the viewer’s shoes and think about what they would search about.
People don’t search for only “porn” on search engines; they like to search queries with multiple keywords. You can use SEO tools to check which keywords have less competition and add them to your videos. Once again, if you are unsure of finding the right long-tail keywords, get help from an adult SEO agency.
Build Quality Backlinks
Link building is the best way to increase your website’s authority, but it is very challenging in the porn niche. The reason is simple, not every website allows you to write about porn and publish it on their website. Porn is a sensitive topic, and it can limit the ad earring of a website.
Google has algorithms to determine the CPC and RPM of ads they allow websites to post. Some niches, like fashion and porn, have very low RPM and CPC. Thus, websites posting porn content won’t earn a lot if they use Google Adsense to get some extra cash. Apart from that, any salacious content is prohibited on most advertising networks like Adsense.
Your videos might reach platforms like Twitter, Reddit, or Onlyfans, but their backlinks won’t matter much. One way to earn quality backlinks is to find products designed for porn enthusiasts and write reviews about them. If they consider your review useful, they might add your link to their blog, giving you the necessary page authority or domain authority to boost your website’s value.
Mobile Friendly Website
Responsiveness is key to getting higher rankings on search engines. Almost every search engine prioritizes websites that have a mobile-friendly interface. Not to mention, people watch more porn on mobiles than on PC. Since most people only watch porn to jerk off, they find it easy to do it on mobile.
A mobile-friendly website can help you get more views, and getting views from mobile can improve your website’s authority. Also, you can add your website to Adult Webmasters and learn more about what you need to improve.
Use a Responsive and Light Theme
Remember, your porn website will have lots of data, which can slow down the loading speed. Slow loading speeds lead to higher bounce rates, and such sites have low value on search engines. Use a light theme and responsive interface that loads instantly to improve your loading speed.
For example, a person finds your website on a particular keyword and opens it. If that website takes more than five seconds to load, that viewer might close the webpage. The faster a viewer leaves your webpage, the higher the bounce rate. If that webpage loads within three seconds, that viewer will almost certainly watch the video, improving your bounce rate.
Design your Adult website with the
Kadence Theme
Built from the ground up for lightning-fast performance and loaded with modern features to make building websites fun again.
For this, you will require quality hosting that can easily withstand traffic and data without slowing down. However, you can also use plugins to cache the website and remove duplicate content to improve the loading speed.
Best Adult SEO Companies
While we recommend that you learn SEO techniques and improve your website, you can opt for adult SEO companies if you don’t have the time to do so. Remember, SEO for the adult niche is different than normal, so these companies will work differently and might charge you more than usual.
Also, remember that it might take more than usual for your website to appear in SERP, so be patient and trust the process. If the company you choose is the best for adult SEO, they’ll bring results. Here are our recommendations.
Adult SEO Maven
Adult SEO Maven is one of the best companies to offer SEO services for porn websites. Not only are their rates reasonable, but they also provide guaranteed results. The best part is that they keep you updated about the progress, and you can ask for a report anytime you want.
You can hire them for a trial month to see if they’re a good fit for you and your site. This is a good way to ensure you’re not making an investment that won’t pay off in the end. However, we recommend this trial month as just that – a trial. Good, long-lasting SEO takes time, and you may not see any results before three months, so have some patience.
Unik SEO
Unik-SEO offers top-quality adult SEO services at reasonable rates. However, you must contact them on the website to see their packages. You’ll need to fill out a simple form, and the company will communicate with you via email.
The best part is that their rates are not fixed. You can share your requirements with them, and they’ll give you a custom package.
Vicetemple
Vicetemple is basically an adult hosting service that also offers SEO services. This is the best platform if you are looking for an all-in-one package for premium hosting and quality SEO services. With Vicetemple’S SEO services, you’ll get adult SEO strategy development, on-page and off-page SEO, digital marketing, technical SEO, full SEO analysis, and custom monthly reports.
Digital Pylon
It doesn’t matter which type of SEO campaign you want; Digital Pylon has got you covered on all sides. Even if you want a small on-page SEO service, this platform has plans for that, making this the best option for those with a tight budget.
Using this platform, you’ll get services like adult SEO strategy development, link building, monthly reports, adult content creation – yes, they’ll write posts for you – white-hat SEO, and non-stop support.
Saucy SEO
The name says it all, this platform is exclusive for adult SEO and only takes projects from those handling porn websites. However, they may ask you to redesign your website as you use their services. Ignore that and share the stuff you want them to provide in their SEO services to get a quote.
With Saucy SEO experts, campaigns like on-page SEO, keyword research, adult link building, and monthly reports are possible. They offer both ethical and unethical link-building so remember to tell them what you want before they do something you don’t like.
Adult SEO FAQ
Make money as Adult webmaster
Are you an adult webmaster looking to make money? If so, then you’ll need to know about adult SEO. Adult SEO is a specialized form of SEO that helps porn websites rank higher in search engine results. This, in turn, leads to more traffic and more revenue. Learn more about making money as an adult webmaster.
Final Words – Take Your Porn Site to the Top
With proper adult SEO techniques, you can take your porn site to the top in less time.
We’ve shared some adult SEO methods in the article above, but if you find them hard to follow, check our list of the best SEO companies. You can always contact me for an audit or keyword research done for you.
Thank you for sharing these valuable tips on optimizing SEO for adult websites! As a business owner in the adult industry, I’m always looking for ways to improve my website’s visibility and drive more traffic to it. Your insights and advice are greatly appreciated!